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CIM announces new appointments to further strengthen Welsh marketing board

Less than a year since CIM (The Chartered Institute of Marketing) established its new Wales Board, two further appointments have been made, completing the expert line-up.    

Cardiff-based food marketing specialist, Martin Sutherland has held positions at McVitie’s, Tesco and Somerfield. He currently holds the position of commercial and marketing director at ZERO2FIVE Food Industry Centre at Cardiff Metropolitan University and will bring years of product marketing and customer engagement experience to the Board. 

Meanwhile, Ruth Williams, marketing director at digital transformation firm, Restore Scan, plans to use her new role on the Board to showcase the benefits of CIM membership, saying: “Much of my career success is down to my involvement with the CIM, so naturally I’m keen to give something back to the community that’s supported me. I’m hoping to help new marketers develop their skills and take full advantage of all the member benefits to further their careers.” 

The pair will join eight other Wales Board members, each with their own marketing specialism, to offer strategic input and operational support to CIM Wales Network Manager, Ceri Rowland, under the leadership of the CIM Wales Chair, Sameer Rahman. 

Speaking about his new role, Martin Sutherland, said: “Building strong connections with Welsh businesses and professional partners is absolutely essential in ensuring that CIM remains current and relevant to its members and wider marketing community. My focus will be on establishing new relationships that add real value to events and activities, while listening to the needs of marketers, from freelancers through to large corporates, to fully represent the business mix in Wales.” 

Chris Daly, chief executive of The Chartered Institute of Marketing, added: “Since the new Board was established last year, it has already achieved so much. The Wales marketing community has been surveyed and the board have also planned a refreshed events programme to meet the community needs. The board’s work with universities have helped future marketers in Wales develop their talent. 

“These latest appointments bring additional marketing expertise and new skills, allowing the board to work that little bit harder and achieve even more to create a better CIM experience for our members and the wider marketing community in Wales.” 

For more information about CIM – the world’s leading professional marketing body, becoming a member, volunteering, or upcoming events in Wales, visit: http://regions.cim.co.uk/Wales