A Cardiff-based fintech start-up has strengthened its team with the appointment of an industry heavy-hitter as it looks to ramp up the marketing of its innovative new platform.
James Snow, a leading figure in the financial and technology services sector, is joining SamePage Group as a Board Director.
Previously Group Sales Director at Target Group and CEO of the company’s Loan Servicing business, Mr Snow has over 25 years of experience in the sector.
With a background in B2B financial IT sales, Mr Snow will lead on Samepage’s sales and marketing strategy, leveraging his relationships with leading organisations such as Barclays, Credit Suisse, Deutsche Bank, DVLA, Investec, LV= , Morgan Stanley andYorkshire Building Society.
SamePage was set up last year by Rob Evans and Gavin Johns after seeing the potential of implementing software solutions to deliver significant improvements in the finance services sector, particularly in terms of ‘speed of service’ and ‘cost of processing’.
The cloud-deployed platform aims to simplify the entire loan application process for the for the UK credit industry by providing an entirely digital customer journey.
On his appointment, Mr Snow said:
“Innovation by financial services organisations has been frustrated by legacy software platforms, costly and complex development and long implementation times. However, SamePage’s cutting-edge technology makes the entire loan application process quicker, easier and more cost effective.
“SamePage has a truly unique proposition, with huge potential. The aim is to become the market leading provider, by leveraging and showcasing clients that have gained significant strategic advantage through use of our unique technology and commercial propositions.
“I’m really excited to be joining such an ambitious, innovative and fast-moving technology business and look forward to exploiting SamePage’s technology to drive innovation to a sector undergoing significant change.”
Designed for both start-up organisations as well as established financial institutions looking to upgrade their existing systems and improve their customer journey, the SamePage platform supports the entire lifecycle of a loan, from quote and apply, through to fulfilment and disbursement of funds.
The platform is designed to deliver a highly-automated process, reducing costs for lenders while minimising the completion time for the borrower. An on-line self-service portal, supporting fully customised branding, provides the borrower with real-time updates on the progress of their application.
The appointment of Mr Snow is a significant step forward for SamePage, according to co-founder Gavin Johns. The Commercial Director said:
“We are delighted to welcome James to SamePage and this is an exciting step-change in our evolution.
“He is a highly respected figure in the industry and we are looking forward to leveraging his sales, strategic relationship and marketing experience across the consumer lending, commercial and investment markets.
“He brings a depth of knowledge and hands on experience to support our ambition to become the ‘go to’ provider of technology solutions across the financial services industry and we’re excited about what the future holds.”