Aldi helped local charities in Wales provide 18,250 meals to people in need over the Easter school holidays.
The supermarket paired its stores up with local charities, community groups and food banks to donate surplus food, making the most of unsold fresh and chilled food throughout the Easter period.
Around 105 tonnes of food were donated throughout the UK, with more than 187,000 meals expected to be donated to causes focused on supporting families and children.
The donations followed research from Aldi and community-giving platform Neighbourly which found that 100% of food banks in Wales have seen demand soar since the start of the year.
Neighbourly recently polled more than 700 food banks and community causes nationwide and found that an estimated 41% of people using these services in Wales in recent months have been new to the food banks.
On average, food banks in the region reported an average rise in demand of around 33% for their services so far this year, with expectations of further increases of around 40% in the next three months as higher energy bills and an increase in national insurance contributions add to the pressure.
Liz Fox, Corporate Responsibility Director at Aldi UK, said: “The school holidays can be a busy time for the local charities and organisations we support, but, especially in the current climate, food banks are experiencing even greater demand than usual.
“We’re proud to support so many good causes in Wales, helping them to provide meals to those in need over the recent school holidays.”
Steve Butterworth, from Neighbourly, added: “The findings of our latest survey highlight that the cost-of-living crisis is clearly deepening, with families and households up and down the country really starting to feel the pinch and turning to charities and local causes for support as a result.
“During what is a hard time for everyone, anything people can do to give back in the coming weeks will make all the difference.”
