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Cwmbran-based beauty brand to open a pop-up shop in Cardiff

Zoe Trigwell

Trigwell Cosmetics is opening a pop-up shop at John Lewis, Cardiff.

The brand is putting up shop in Cardiff’s John Lewis from October 18 to October 24. The space will feature next to world-renowned brands such as Charlotte Tilbury, Bobbi Brown and Benefit Cosmetics and marks the start of Christmas at the department store.

Founded in May 2020, Newport-based Trigwell Cosmetics was created to offer premium products without the expensive price tag.

Zoe Trigwell, Founder of Trigwell Cosmetics, has worked as an award-winning professional makeup artist for years. She adored the way that makeup was able to transform people’s confidence and was passionate about teaching others the skills of makeup artistry.

The pop-up is the first time Trigwell Cosmetics has had a physical space and visitors will be able to sample products in person, before making purchases in-store or online with the help of brand representatives and founder Zoe Trigwell.

Whilst being functional and gorgeously aesthetic, Trigwell Cosmetics’ products are also very

affordable. The set of ten brushes, which would be enough for any makeup lover, novice or

professional, costs just £34.99. The cheek and eye blushes are a reasonable £10 and the

beautifully fluffy false lashes come in at £8.99 and can be worn up to twenty times!

Zoe Trigwell, Founder of Trigwell Cosmetics said: “I’m so excited for this amazing opportunity to work alongside a huge brand name like John Lewis. I feel extremely proud to be pushing my brand further forward to a wider audience. ”

Philippa Thompson at The Great British Exchange, said: “The Great British Exchange is thrilled that Trigwell Cosmetics will be partaking in our Pop-Up shop initiative at John Lewis in Cardiff!

“It was inspiring to hear Zoe’s story of starting up in 2016 and developing her business into a vegan and cruelty-free Welsh beauty brand, offering luxury and affordable beauty products. We look forward to seeing Zoe and her team at Trigwell Cosmetics showcasing their brand and amazing product range with their pop-up!”