The Powys town of Llandrindod Wells has topped the Royal Mail’s UK list of most online orders over the Easter weekend for the second year running.
In the run up, a quarter (25%) of SME retailers expected to see an increase in sales activity over the Easter bank holiday weekend. Easter is increasingly establishing itself as one of the major shopping events of the year.
In 2017, the value of online retails in the UK increased by £6.9 billion (up 11.5%) on the year before.
Top 10 UK Easter hotspots 2018
- Llandrindod Wells
- Truro
- East London
- Galashiels
- Kirkwall
- Plymouth
- Lincoln
- Lerwick, Shetland
- Exeter
- Carlisle
Top 5 Wales Easter hotspots 2018
- Llandrindod Wells
- Llandudno
- Swansea
- Cardiff
- Newport
A spokesperson from Royal Mail Parcels, said
“Easter is becoming a key shopping date in the ecommerce calendar. We’ve looked at parcel delivery data across our huge network of delivery offices and it has revealed Llandrindod Wells as the UK’s Easter bank holiday online shopping hotspot.”
The top ten online shopping hotspots are based on analysis of parcels accepted into the Royal Mail network between 30th March and 2nd April.
