Close Menu
    Facebook X (Twitter) Instagram
    Wales 247
    • Cymru
    • FindMyTown
      • South East Wales
      • South West Wales
      • Mid & West Wales
      • North East Wales
      • North West Wales
    • Business
    • Education
    • What’s On
    Facebook X (Twitter) LinkedIn
    • Cardiff
    • Swansea
    • Christmas
    • Charity
    • Motoring
    • Got a story?
    • Advertise
    • Property
    • Cornered
    • Life
    Wales 247
    Home » Herd of hardy cattle take north Wales farmer back to grass roots
    Farming

    Herd of hardy cattle take north Wales farmer back to grass roots

    Rhys GregoryBy Rhys GregoryApril 29, 2021No Comments
    Share Facebook Twitter Copy Link LinkedIn Email WhatsApp
    Share
    Facebook Twitter LinkedIn Pinterest Email Copy Link

    As Great British Beef Week (23-30 April) celebrates its 11th year, and this week highlights the work British farmers do to support sustainable production practices, Hybu Cig Cymru – Meat Promotion Wales (HCC) pays tribute to local Welsh farmers for their dedication and passion in helping British farming become one of the most sustainable in the world.

    Unlike other parts of the world, where water resources are depleted or significant land is used to grow feed, Welsh sheep and cattle are overwhelmingly reared on natural resources – grass and rainwater. With high standards of animal husbandry and pasture land management, family-run farms in Wales have helped preserve the unique landscape for generations, and will continue to do so for generations to come.

    Although agriculture is responsible for 10% of emissions in the UK, this is less than the transport and business sectors.  Research shows that farmers’ grassland management techniques in Wales help offset carbon emissions by keeping it below the ground.  This is a positive step toward British farming’s aim to be carbon neutral by 2040.

    While the vast majority (80%) of Welsh farmland is unsuitable for growing crops, raising cattle and sheep is the most efficient way to turn marginal land into high-quality food. Grazing the animals on grass and organic heathers also enhances bio-diversity and improves soil health and structure.

    One beef and sheep farming couple who saw the potential in adopting a more sustainable way of farming are Iwan and Eleanor Davies of Hafod y Maidd Farm in Glasfryn, Conwy.

    In 2014, as a potential decrease in income from farm subsidies was on the horizon, Iwan and Eleanor explored how to lower their farm costs.  They set out to find a breed of beef cattle that could cope with the bad weather and graze on the poor quality grass they had on their upland farm.

    The farm, which is registered as a Site of Special Scientific Interest (SSSI) due to a large area of it subject to statutory conservation, has the terrain and grazing conditions that seemed to align with the natural habitat of Luing cattle – an extremely hardy breed originating from the Isle of Luing off the west coast of Scotland – a natural choice and potential solution for the farm.

    Since the introduction of the breed to the farm in 2014, (Hafod y Maidd is one of the first farms in Wales to keep the breed) the Davies’ have established and retained a closed herd of suckler cows, producing beef for their catering business and selling stock to other farms.

    They fatten the cattle at age when the grass conversion is at its highest, calving at two years and manage the peat bogs by grazing the Luings on it.  It’s a highly efficient system that works for the farm and the environment.

    Due to its sweet taste and natural marbling, the Luing’s meat has been highly regarded by Michelin starred chefs.  The flavour and texture is due to the cattle grazing on mountain heather and natural grass with nothing added – no fertiliser or chemicals are used to improve the grass and no concentrates are fed to the cattle.  The Davies’ have more or less returned to the centuries-old farming systems of their forefathers.

    Iwan, a fifth generation farmer said, “The success of our enterprise is all down to what, where and how we produce it.  Finding the right breed of cattle that suits our imperfect pastures has meant a minimum of intervention, and in turn we have been able to return to centuries-old farming practices that work with our unique environment and not against it. We are proud to produce nutritious quality meat using sustainable practices – just as nature intended.”

    The Davies’ decision to procure the Luing cattle has paid off and now the couple run a successful mobile catering business, selling cooked gourmet Luing burgers and beef steaks at various food festivals, weddings and farmers markets. They also sell their beef direct from the farm and deliver to customers while also managing a 5-star holiday let.

    While the Covid pandemic has had a detrimental effect on many businesses, the Davies’ have experienced the contrary.  There has been an increased demand for their beef – with their butcher quite often selling out.

    The Welsh way of farming has a very different story to tell compared with some of the intensive and industrial systems found in other parts of the world, ensuring that British Beef continues to be amongst the most sustainable in the world.

    Follow on Facebook Follow on X (Twitter) Follow on LinkedIn
    Share. Facebook Twitter LinkedIn Email WhatsApp Copy Link
    Avatar photo
    Rhys Gregory
    • X (Twitter)
    • Instagram
    • LinkedIn

    Editor of Wales247.co.uk

    Related Posts

    New regulations clear the way for Wales’ Sustainable Farming Scheme

    December 3, 2025

    Growth deal backs new sheep milk hub at Glynllifon

    November 25, 2025

    Organic farmers set for £3m boost as Wales prepares for new scheme

    November 24, 2025

    Comments are closed.

    Latest News in Wales

    Madness and Squeeze bring timeless pop to Cardiff’s Utilita Arena

    December 19, 2025

    New digital infrastructure deals to improve mobile coverage in Swansea

    December 19, 2025

    One million pints served as Croeso Pubs celebrates milestone year

    December 19, 2025

    Innovative Biome development in Swansea takes shape ahead of 2026 opening

    December 19, 2025

    Man jailed for killing friend following incident in Porth

    December 19, 2025

    Cardiff man jailed for cryptocurrency investment scam

    December 19, 2025

    Llandudno Junction man jailed for drug supply offences

    December 19, 2025

    Changes confirmed to Bridgend Council Cabinet structure

    December 19, 2025

    Cardiff Bay flats become first homes powered by council heat network

    December 19, 2025

    Soft plastic kerbside recycling trial in Swansea extended into 2026

    December 19, 2025
    Follow 247
    • Facebook
    • Twitter
    • YouTube
    • LinkedIn

    247 Newsletter

    Sign up to get the latest hand-picked news and stories from across Wales, covering business, politics, lifestyle and more.

    Wales247 provides around the clock access to business, education, health and community news through its independent news platform.

    Email us: [email protected]
    Contact: 02922 805945

    Facebook X (Twitter) YouTube LinkedIn RSS
    More
    • What’s On Wales
    • Community
    • Education
    • Health
    • Charity
    • Cardiff
    • Swansea
    Wales Business
    • Business News
    • Awards
    • Community
    • Events
    • Opinion
    • Economy
    • Start-ups
    • Home
    • About
    • Advertise
    • Picture Desk
    • Privacy
    • Corrections
    • Contact
    © 2025 Wales 247.

    Type above and press Enter to search. Press Esc to cancel.