Revolutionary youth employment app, miFuture has been launched in Wales this week to help combat Generation Z unemployment levels.
[aoa id=”1″]It was reported that there were 808,000 young people aged 16-24 not in education, employment or training in 2018. With these figures in mind and the overall aim of reducing unemployment levels in the UK, miFuture is on a mission to mobilise 100,000 disengaged 16-24-year-olds into employability and prosperity by swiping yes or no to available opportunities through the recently launched app.[/aoa]
Starting in Wales, miFuture has already recruited several employers to help make its mission a reality with the likes of GoCompare, PlaySports, PeoplePlus, CLIC Sargent, StreetGames and more listing opportunities on the app.
The app is the brainchild of former Welsh rugby player, Gemma Hallett, who said: “The miFuture launch has been a long time in the making and helping young people into employment is something that I feel incredibly passionate about. I’m very excited to be launching and bringing new opportunities to Generation Z.
“Our pre-launch activity has meant that I have been able to reach out to numerous colleges, and schools right across Wales, ensuring we support young people at every corner of the country, tackling the unemployment issues we are facing as a nation. I’ve had the input of over 2000 young people, and so far we’ve signed up dozens of schools, colleges and charities, all eager to match young people to the opportunities we have listed on the app.”
The user-friendly app has been created out of the necessity to find and communicate employment opportunities to Generation Z via a platform that they can understand and fully utilise to help young people discover a range of job, course, training and volunteer roles. They can then apply for opportunities directly through the app, simplifying the process.
Gemma continued: “There are so many young people out there that are unaware of the opportunities available to them and have little idea of how to find them. From first-hand experience, I’ve seen young people become disengaged with the job market due to a lack of effective communication. So, instead of bombarding young people with irrelevant information, we want to make opportunities accessible through technology they can relate to. I’m looking forward to seeing what we can achieve.”
GoCompare is one of the first companies to support the app, offering opportunities in the FinTech industry for young people looking to take their first steps on the career ladder. Speaking of the collaboration, Jon Williams, Talent Management Business Partner of GoCompare said: “At GoCompare, we’re incredibly proud and excited to be one of the first companies to back miFuture. We believe that through this partnership, we are at the forefront of an innovative opportunity which could have a significant impact on the recruitment levels of Generation Z. miFuture’s mission falls perfectly in line with our objectives of our recently launched GoFurther Academy.
“We’re passionate about what we do and very proud of the culture we have created. We want to ensure that our opportunities are accessible to all and we believe that miFuture is a positive step in the right direction.”
miFuture is aiming to engage those furthest from the labour market, who are about to leave education and training, and those who have already left but are yet to commit to a particular path. It is ultimately a platform that combines big data with exceptional user experience on a small screen to support young people in making career decisions simply, in real-time and in a manner fit for the digital age.
For more information about miFuture and to download the app, visit: http://www.mifuture.co.uk/
