The Victoria Park Hotel in Cardiff will close its doors on 2nd February to allow for an exciting refurbishment before reopening as a ‘Grandstand’ sports pub. This transformation represents a significant investment of over £349,500.
The much-loved community pub will be transformed with new features designed to deliver a stadium-style experience on every visit. The refurbishment will include the installation of market-leading technology, such as new 3-metre-long and 1.8-metre-tall screens, state-of-the-art sound systems, and flexible tiered seating to guarantee a great view of the action.
A refurbished outdoor area with TV screens will also be added, and locals will be able to order through the all-new Marston’s ‘Order & Pay’ app to ensure they never miss a minute of the action.
The Victoria Park Hotel will also be decorated with local sports memorabilia and is calling on the community to share photographs and items to help celebrate the achievements of local sports stars and teams, past and present.
Pub Partner, Emma Lewis, said: “We’re so excited to show off the new and improved pub! With a calendar of sports up ahead, the Victoria Park Hotel will be the perfect destination to get involved in big event atmosphere and soak up the action, especially thanks to some amazing new technology, food and drink offers and events.”
Once reopened, the pub will show all key sporting fixtures, including football, rugby, cricket, tennis, F1, darts, horse racing, and more. Regulation dart boards and pub games will be available, alongside new competition leagues and free-to-play recreational sessions.
A new range of bar food has been introduced, perfect for half-time and sharing. The ‘Match Day Menu’ will feature hand-held bites, such as chicken wings and nachos, sitting alongside pub favourites such as fish and chips and burgers. The Victoria Park Hotel has also refreshed its range of drinks, and all draught beer is available in 2-pint cups.
Local sports teams will be able to apply for a ‘Black Card’, giving them access to exclusive offers, endless chips on team nights, and rewards for celebrating wins at their local.
The Grandstand concept follows industry research* revealing that 8.5M consumers have watched sports games at the pub, with 86% of fans preferring sports pubs for their atmosphere, better screens and sound, and the chance to connect with friends and family.
Marston’s has selected the Victoria Park Hotel for the Grandstand transformation due to its involvement with local sports teams, community groups, and charities. The refurbishment will create an exciting new proposition for local sports fans from Cardiff and beyond.
The Victoria Park Hotel will close on 2nd February and is set to reopen on 25th February with a brand-new look.
